Source: The Guardian
Unilever, the owner of brands including Dove and Lynx, has pledged to drop all sexist stereotypes from its advertising after research suggested just 2% of ads show intelligent women. The world’s second-biggest advertiser, which spends €8bn (£6.3bn) a year on more than 400 brands from Sunsilk to Knorr, will unveil a global strategy to “unstereotype” its advertising and eradicate outdated portrayals of gender.
{ All Hypnosis Feeds
via Psychology Headlines Around the World http://ift.tt/TRVxbY
June 22, 2016 at 06:35PM
No comments:
Post a Comment